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Temple College Associate of Applied Science in Marketing

2024-2025 Guided Pathway

First Year (30 Credit Hours Total)

Fall Semester

First 8 Week Courses

First Year Fall-first 8 weeks
Course Name Credit Hours Core Code Term Taken Grade
MRKG 1311 - Principles of Marketing 3 -

BUSI 1301 - Business Principles (FY) or

BUSG 1301 - Introduction to Business(Choose one option)

3 -

Second 8 Week Courses

First Year Fall-second 8 weeks
Course Name Credit Hours Core Code Term Taken Grade
POFT 2312 - Business Correspondence & Communication 3 -
MRKG 1311 - Principles of Marketing 3 -
Total Credit Hours: 12

Spring Semester

Come talk to an academic advisor about your graduation for the Level I Certificate in Marketing & Entrepreneurship Certificate.

First 8 Week Courses

First Year Spring-first 8 weeks
Course Name Credit Hours Core Code Term Taken Grade
MRKG 2349 - Advertising and Sales Promotion 3 -
CMDR 1300 - Workplace Dispute Resolution 3 -

Second 8 Week Courses

First Year Spring-second 8 weeks
Course Name Credit Hours Core Code Term Taken Grade
BUSG 2309 - Small Business Management/Entrepreneurship 3 -
POFT 1313 - Professional Workforce Preparation 3 -
Total Credit Hours: 12

Summer Courses

These courses can also be taken during any Fall or Spring Semester

First Year Summer
Course Name Credit Hours Core Code Term Taken Grade
Choose from Human Resource Electives 3(Visit Enrollment Advisor) 3 -
BMGT 1341 - Business Ethics 3 -
Total Credit Hours: 6

Second Year (30 Credit Hours Total)

Fall Semester

Come talk to an academic advisor about your Temple College graduation and your university transfer plans.

First 8 Week Courses

Second Year Fall-first 8 weeks
Course Name Credit Hours Core Code Term Taken Grade
ENGL 1301 - Composition I (FY) 1(Required for progression) 3 010

BCIS 1305 - Business Computer Applications (FY) or

ITSC 1309 - Integrated Software Applications I(Choose one option)

3 090

Second 8 Week Courses

Second Year Fall-second 8 weeks
Course Name Credit Hours Core Code Term Taken Grade
BMGT 2303 -  Problem Solving and Decision Making  3 -
ACNT 1303 -  Introduction to Accounting 3 -
Total Credit Hours: 12

Spring Semester

Come talk to an academic advisor about your Temple College graduation and your university transfer plans.

First 8 Week Courses

Second Year Spring-first 8 weeks
Course Name Credit Hours Core Code Term Taken Grade
ECON 2301 - Principles of Macroeconomics 3 080
Choose from the Life/Physical Science or Mathematics Core (FY) 2(Visit Enrollment Advisor) 3 030/020

Second 8 Week Courses

Second Year Spring-second 8 weeks
Course Name Credit Hours Core Code Term Taken Grade
MRKG 2312 - Social Media & e-Commerce Marketing 3 -
BMGT 2309 - Leadership 3 -
Total Credit Hours: 12

Summer Courses

These courses can also be taken during any Fall or Spring Semester

Second Year Summer
Course Name Credit Hours Core Code Term Taken Grade
Choose from Language, Philosophy, Culture, or Creative Arts Core 2(Visit Enrollment Advisor) 3 040/050
SPCH 1311, SPCH 1315, SPCH 1321, or EDUC 1300 (FY) 2(Choose one speech course) 3 010
Total Credit Hours: 6
Grand Total Credit Hours: 60

📈 Marketing Program Focus

This degree combines traditional marketing principles with modern digital marketing techniques, including social media marketing, e-commerce, advertising, and entrepreneurship skills essential for today's business environment.

🎯 Program Description

The AAS Marketing prepares students with comprehensive marketing knowledge and practical skills necessary to transfer into a bachelor's program or begin work in various marketing roles. This degree trains students in both traditional and digital marketing strategies while developing leadership and business communication skills.

Important Notes

Note 1: Must successfully complete the course in order to progress in the AAS Marketing degree.

Note 2: Meet with an academic advisor to discuss preferred core and degree requirements for your transfer university and for university specific transfer classes.

Note 3: Choose from Human Resource Electives - consult with advisor for approved course options.

FY: Course will be offered on a continuous basis so that a student can take the course in any fall or spring semester.

Core Curriculum Numbering: 010-090 represents the Core Curriculum Numbering System.

Educational Outlook

Students in the AAS Business Administration and Marketing degree gain a broader understanding of working in and running a business.

Actionable skills developed relate to the fields of Marketing, Management, Human Resources, and Accounting.

Career Outlook

Potential career paths and entry-level salaries in Central Texas:

  • Administrative Support Worker - $27,161* w/Associate Degree
  • Executive Administrative Assistant - $41,950* w/Associate Degree
  • Administrative Service Manager -  $68,926* w/Associate Degree

Salary estimates based on entry-level positions in Central Texas from https://texaswages.com/

Additional Resources