Welcome to Creative Marketing
The Office of Creative Marketing at Temple College is guided by the College’s mission and promise of “Your Community’s College.”
Creative Marketing oversees Temple College advertising, branding/marketing, media relations, photography and videography, print shop services, publications, social media management, switchboard operations, and website management.
Our team works across the Temple College system and throughout the communities we serve to build, maintain and safeguard the Temple College brand. We work with our College and community partners to offer strategic direction that supports Temple College priorities and exemplifies the College’s values of excellence, integrity, community and respect.
Learn about the "Your Community's College" Brand
Today, students have many choices when it comes to college. It's important that Temple College distinguishes itself by keeping a strong brand identity. In order for any graphic identity to be successful, it is important that all offices and departments on campus follow a set of standards. We want our identity as Temple College to be consistent, recognizable and strong. This will not only let our presence be known in the community but allow others to identify and engage with us.
At Temple College, our philosophy on graphic design is rooted in collaboration and strategic development. We work with various departments and programs to create:
- TC-branded designs
- Effective campaigns
- Engaging graphics
- Strategic publications
Our goal is to ensure each project aligns with the college's mission while meeting the unique needs of each department.
Maintaining brand integrity and consistency is essential. To achieve this, we have established brand guidelines that include:
- Logo specifications
- Color schemes
- Typography standards
- Other key design elements
By adhering to these standards, we ensure that every piece of content reflects Temple College's values and identity, creating a strong and recognizable brand presence.
Our graphic design office should be your first stop when creating something for public dissemination. We provide:
- Guidance through the design process
- Professional and polished materials
- Impactful communications
Involving our team early ensures your materials resonate with your audience and uphold the college's esteemed reputation.
Esther Crawford, Temple College's Lead Graphic Designer, manages the Temple College brand identity.
The Temple College Media Center, a key component of the Creative Marketing Team, is dedicated to providing high-quality printing and media services that adhere to and enforce Temple College's brand standards.
We support the educational and professional needs of our community with a wide range of services. We work hand-in-hand with the Temple College graphic designer to make sure anything we produce maintains brand integrity and consistency.
Our services include:
Basic Copying:
- Black and white
- Color
Custom Jobs:
- Departmental Brochures
- Invitations
- Booklets
- Posters
- Yard signs
- Laminating
- NCR (carbonless copies)
- Ring binding
- Comb binding
- 2-Hole/3-Hole punching
Fast and Efficient Service:
- We work as fast as we can, depending on the scope of the job. Basic printing can usually be turned around in a day or two.
- For custom jobs, we require two weeks' notice to ensure quality and accuracy.
- Please allow extra time for large requests or those requiring special handling.
By choosing the Temple College Media Center, you ensure that your materials are produced to the highest standards, reflecting the integrity and professionalism of our institution. Visit us for all your printing and media needs and experience quick, professional service that supports your goals.
Ordering Print Jobs
Print jobs may be dropped off in person or emailed.
Newton Science Bldg., Rm. 308
printshop@templecollege.edu
Please convert text documents to pdf files to prevent alignment and font issues.
For custom print requests, please contact the Media Center at 254-298-8423 for lead times and availability.
Welcome to the Temple College Photography and Videography Office, where we capture and create high-quality visuals to support and enhance the Temple College brand.
Blake Dupre, our Digital Media Producer, serves as a key member of the Creative Marketing Team and is dedicated to producing exceptional photos and videos that adhere to Temple College's brand standards.
Services Include:
- Campus Events
- Athletics
- Graduation & Commencement Ceremonies
- Performances
- Special Events & Lectures
- Live-streaming
- Departmental Marketing
- Student Activities
Blake Dupre strategically works to build and expand the Temple College brand through visuals used in all internal and external marketing campaigns, including social media. By producing high-quality, brand-aligned photos and videos, we help ensure that Temple College's image remains consistent and professional across all platforms. Contact Blake at 254-298-8483.
Social media is a vital tool for Temple College, enabling us to connect with our communities, share our stories, and promote our values. Our social media presence is strategic and adheres to strict brand standards to ensure consistency and professionalism across all platforms.
We actively engage with our audience on:
Instagram:
- Audience: Prospective and current students, alumni, and community members
- Focus: Visual storytelling, campus life, student achievements, events, and behind-the-scenes content
LinkedIn:
- Audience: Alumni, faculty, staff, industry partners, and prospective students
- Focus: Professional achievements, academic programs, career development, industry partnerships, and networking opportunities
Facebook:
- Audience: Prospective and current students, parents, alumni, faculty, staff, and community members
- Focus: News updates, event promotions, community engagement, student stories, and college announcements
Our social media strategy is designed to strengthen the Temple College brand, foster community engagement, and enhance communication with our diverse audiences. By maintaining a consistent and professional presence across all platforms, we effectively promote our values and achievements.
Temple College is proud to offer more than a hundred Athletics and Fine Arts events throughout the year.
Tony Adams, Coordinator for Sports Information & Fine Arts Communication, is the Creative Marketing Team's lead for all news, social media and updates for Athletics and Fine Arts.
Temple College has five Leopards sports teams -- Volleyball, Men's Basketball, Women's Basketball, Baseball and Softball -- who, combined, compete in nearly 100 home games each year. This offers the public numerous opportunities to attend games and cheer on the Leopards.
Temple College's Fine Arts Division offers a large variety of Music, Theatre and Visual Arts performances and exhibits throughout the year. This includes the annual Temple College JazzFest, known for being one of the best regional jazz competitions and events in the state.
At Temple College, we recognize the critical role our website plays in connecting with our diverse audiences. Under the direction of Laura Ellis, our Technical Communications Specialist, we strive to create and update website content that is informative, engaging and user-focused.
The Importance of a User-Focused Website
A user-focused website is essential for several reasons:
- Enhanced User Experience: By prioritizing the needs and preferences of our visitors, we strive for an intuitive browsing experience, making it easier for users to find the information they need.
- Accessibility: We aim to make our website accessible to all users, including those with disabilities. This commitment helps us serve our entire community effectively.
- Up-to-Date Information: Regular updates and accurate information are crucial for keeping our audience informed about the latest news, events, and opportunities at Temple College.
- Engagement and Retention: Engaging content keeps users interested and encourages them to explore more of what Temple College has to offer, ultimately fostering a stronger connection with our community.
- Support for Strategic Goals: Our website supports Temple College’s strategic plan by promoting new programs, celebrating achievements, and highlighting important initiatives.
Contact Us
For more information about our website content management, please contact Laura Ellis, Temple College's Technical Communications Specialist, at 254-298-8443 or laura.ellis@templecollege.edu.